![]() Like MP4, MOV holds an array of media like video effects, audio, and texts. MOV, also known as QuickTime File Format (QTFF), is a proprietary format developed by Apple. Accurate video editing needs more I frames, but MP4 (h.264) videos contain more B/P frames.Lossy compression degrades video quality to some extent.Fast video transmission over the internet.Independent storage for videos and audio files so that you can extract either of them from MP4.Natively supported by most devices, players, programs, and online platforms. ![]()
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